I came across a video the other day that was created by YouTube user “just a black guy who likes j-pop” featuring the latest of what Japan has to offer when it comes to Male J-Pop Groups. As someone who has been exposed to K-Pop for more than 15 years, this is familiar territory.
Watching the video, I couldn’t help but notice the familiar soundscape of each group presented in the video. What I heard in the video sounds–and looks–like a modern K-Pop group. Only if I pay attention to what I hear, it’s what modern J-Pop sounds like in the sound of many groups on the way of becoming global superstars, such as BTS, or even NCT 127.